Tesco in-store POS

I'm extremely excited to say that Crystal has worked in partnership with Dunnhumby to activate the Tesco in-store POS for Nescafe Gold Blend. The POS was produced using Crystal's new and exclusive foil product, Ecofoil® which enabled Tesco & Nescafe to create an amazing, eye-catching display that will stands out above all others. Mark Kempster, managing director of Crystal tells us more on this project, “Dunnhumby wanted something to help the Nescafe POS stand out to the consumer. After seeing samples of our product we knew Ecofoil was a perfect fit and would like to thank Dunnhumby for such a fantastic project.” Grant Williamson, a Client Services Manager at Dunnhumby said “Working with Crystal has been great and Ecofoil is the perfect way to premiumise our Point of Sale. We work closely with our clients and Crystal to ensure we get exactly the metallic effect we want.”