POP-UP STORE DESIGN AT SELFRIDGES LONDON
TFIOM® (@thefutureisonmars) has landed in London.
We are officially live @theofficialselfridges
Client: The Future Is On Mars
Creators: Sander Gee x Mr.W
Production: Steel Creative Network
THE BRIEF
TO CREATE THE BRAND’S FIRST POP-UP RETAIL SPACE
INSIDE SELFRIDGES & CO DEPARTMENT STORE.
INTRODUCE THE BRAND, ‘CORE’ PRODUCTS AND CULTURE TO A UK AUDIENCE
OBJECTIVE
BRAND AWARENESS
TO COMMUNICATE THE TFIOM BRAND & STORY.
SHOWCASE THE PRODUCT & PRESENT A COMPELLING
BRAND PROPOSITION OVER MULTIPLE TOUCH-POINTS
WITHIN THE WHOLE RETAIL EXPERIENCE