Think is a creative space for the officeless- offering fresh food, coffee and a printing service- aiming to support local creatives and promote networking.
It was created out of a brief asking for a new indendent food brand proposing a small chain of food shops in London over three locations.The client’s concerns were high quality products with natural, preservative-free ingridients that are as fresh as possible as well as providing a unique customer experience.
The nature of the type of shop were open to suggestion but should consider things like sustainablility, Fair Trade, charity and creating cross-cultural communication. The brand should also improve health and well being, reduce enviromental impact, enhance livelihoods and create communities.
My response was a type of modern day internet café offering a creative workspace along with great coffee, good food and a printing service. Ideal for freelancers and students. Using sustainable packaging and paper, which will encourage to recycle, and sourcing products locally.