TONG Digital | Brand Identity & Website Design
Brand strategy | Brand identity | Website design | Website build
TONG Digital are a London-based digital agency who produce effective and sustainable ways of getting a company’s offering in front of China’s new generation of tech savvy consumers. TONG help foreign brands implement winning entry strategies into this vast market by monitoring social trends in Chinese society and combining their market insights with the latest technologies.
Working closely with TONG, we developed a brand strategy and designed a brand identity and website that communicates the solidity of the company's offering. The brand was broken down into a journey from West to East, and from left to right. The space in between these two points is the path TONG guide their customers along: the path to greater success in China.
For more on this project as well as our other work head to polleni.com.