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Universal Music Group

  • Carl Pieper

Campaign to celebrate a new partnership between Universal Music Group and TLC Marketing Worldwide. Nearly 60% of the world’s music belongs to Universal Music Group. This campaign served to promote both their unrivalled catalogue of music, and to demonstrate TLC’s simple and intuitive redemption process – tied together with a memorable and engaging campaign delivery. The promotion was designed at group level, and executed by global markets.

Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
Universal Music Group by Carl Pieper
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Project Tags

Carl Pieper
Integrated Senior Designer