VERTU
Redesign and repositioning of the online experience of luxury phone brand Vertu — bringing the sense and tactility of luxury online, through engaging product photography, and their “Life beautifully arranged” proposition.
The core of the site was around the Concierge, and a continuous “24 hrs of...” concept that highlighted the benefits of a round a clock international assistance service, ranging from reservations, city guides and exclusive experiences — all shown through an elegant design utilising high-end photography.