Visual Identity: Worlds End Festival

Challenge// Burning Man sister festival- Worlds End- is starting in Alaska. They need a visual identity to promote the festival to reflect the theme ‘Digital Distortions'. The audience are fun loving individuals seeking free self expression. Solution// Using offscreen distortion techniques merged with acid colours that mimic the northern lights of the area, creates a gritty, retro identity harking back to the 90s rave scene that will appeal to the hedonistic party goer audience.