Waste Not, Want Not Campaign

  • Matt Booth

Anya Hindmarch's Waste Not, Want Not Campaign was a response to the 92 million tonnes of dead stock and textile waste created in the Fashion Industry every year. I worked on the concept, art direction and content creation for this campaign. Model Shoot Photographer : Ian Dickens Stylist : Natalie Wansbrough-Jones Hair and Make-up: Terri Capon Concept/Set/Art Direction: Matt Booth Still Life Shoot Photographer : Marloes Haarmons Concept/Art Direction: Matt Booth

Waste Not, Want Not Campaign by Matt Booth
Waste Not, Want Not Campaign by Matt Booth
Waste Not, Want Not Campaign by Matt Booth
Waste Not, Want Not Campaign by Matt Booth
Waste Not, Want Not Campaign by Matt Booth
Waste Not, Want Not Campaign by Matt Booth
Waste Not, Want Not Campaign by Matt Booth
Waste Not, Want Not Campaign by Matt Booth
Matt Booth
Creative Director