Ana Beatriz Fernandes
Available

Ana Beatriz Fernandes

Creative Director, Graphic Designer, Digital DesignerLondon, United Kingdom
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Pip Jamieson
Brendan McKnight
JVG Studio
Ana Beatriz Fernandes
Available

Ana Beatriz Fernandes

Creative Director, Graphic Designer, Digital DesignerLondon, United Kingdom
About me
Hi, my name is Ana Beatriz, and I am a multidisciplinary designer. I believe in creating positive impact through design and communication, and in creating platforms that celebrate people in what they do best, so that together we can take better care of our communities and our planet. Tell me more about what it is that you do best, and I will be able to help you with: BRANDING * Brand Strategy * Logo and Brand Pack * Brand Guidelines * Campaigns GRAPHIC & DIGITAL DESIGN * Illustration * Packaging * Signage & Wayfinding * Webdesign I have 7+ years experience as a designer and I have worked in various sectors: from art and culture to health & wellbeing and technology. I have led and delivered projects for clients, such as Tate Modern, BD Barcelona, Camper and Meta. I dive deep in each project to make sure it reflects the brand values, the client's aspirations and is meaningful and relevant to its audience. A great belief in collaboration, a keen eye for aesthetics, strong communication skills and meticulous attention to detail are the keys to my work process. I work daily with Adobe Photoshop, InDesign, Illustrator, and I have strong skills working with After Effects, Premiere Pro, InVision, Figma, Miro and Sketch. Get in touch to see how we can make it happen!
Projects
  • Ana Bea Studio – 2022 Showreel
    Ana Bea Studio – 2022 ShowreelFollow me → Instagram Get in touch → studioanabea@gmail.com Check my website → www.anabea.studio Thank you!
  • Edgehog Day – Creating a sub-brand for Ori’s digital annual conference
    Edgehog Day – Creating a sub-brand for Ori’s digital annual conferenceBrief As part of an ongoing relationship with Ori, a distributed cloud platform, the brief called for the creation of a brand identity for their digital annual conference, focusing on the latest thoughts and technologies on Edge Computing. The new identity had to complement Ori’s existing brand and to make use of Ori’s hedgehog mascot, bringing an approachable and appealing feel to a highly technical subject.
  • SOW – Branding identity and interior design for a health-focused restaurant
    SOW – Branding identity and interior design for a health-focused restaurantBrief SOW is a new health focused fast-food restaurant in Soho, London. The name derives from the act of sowing seeds, underpinning the brand’s philosophy towards environmental consciousness and wellbeing. We were tasked with developing and delivering both the branding identity and the interior design of the restaurant.
  • Camper – Telling the story of a brand through window design
    Camper – Telling the story of a brand through window designBrief As part of the RIBA Regent Street Windows 2018 - a yearly competition to design selected windows in London’s Regent Street - we worked alongside Spanish shoe makers Camper to design and deliver a temporary display for their shop window. The brief was to design, oversee the manufacturing and install the piece on their store at Regent Street in a period of 4 weeks.
  • Digital Friction – Event campaign design for London’s renowned art gallery
    Digital Friction – Event campaign design for London’s renowned art galleryBrief As part of a series of workshops hosted by Tate Modern and the Digital Makers Collective, Digital Friction was a workshop that explored how virtual reality affects our bodies. The workshop used scientific measuring devices to better understand the impact of cutting-edge technology on human physicality. We were tasked with developing and delivering a campaign for the event which included the design of a poster and digital assets to be used in social media campaigns.
  • Freehaus – Working closely with the client to rebrand an architecture studio
    Freehaus – Working closely with the client to rebrand an architecture studioBrief Founded in 2012 and following its continued growth, the studio felt the need for a rebranding as they observed their brand did not match the quality of their architectural projects. We were tasked to redesign the existing brand, revisiting the ethos, vision, values and unique selling point, in order to create an identity that better aligns with their aspirations as designers and architects.
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Projects credited in
  • Apocalypse Anytime Now
    Apocalypse Anytime NowA short drama about eco-anxiety. As awareness increasingly grows about the destructive effects of climate change, so does the negative effects on the youngest among us. This is the story of Samuel, a young boy, who tries to take his survival into his own hands. Follow us @aanshortfilm
  • GOALS ZINE Submissions Event
    GOALS ZINE Submissions EventAre you interested in concepts of community in 2020? Are you into building social units in new ways? Are you keen to create even more spaces for womxn and non-binary football? Both? All? More? Don't know what I am talking about? It's about exploring ideas and ideals, as well as taking up even more space for groups, girls, football and more! I am here to help bring together a new publication that looks at the what, how and where of communities we are part of, while championing the role that FCs
Work history
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    Senior DesignerFreehaus
    London, United KingdomFull Time
    Led and delivered the rebranding of the architecture studio, including the creation of a new logo, use of typography, colour palette, social media and website. In charge of projects with clients in the commercial and in the community sector, delivering branding and identity projects from inception to completion across print and digital outputs. Worked on product design and interior design projects as part of the wider studio team and led branding, web design, packaging, signage and wayfinding projects, liaising with suppliers, manufacturers and freelancers.
    R
    R
    Graphic and Digital DesignerRoom One
     - London, United KingdomFull Time
    At Room One I was responsible for maintaining the consistency and the ongoing development of the brand and visual identity ensuring the brand is used consistently and correctly by the team across all mediums. I was in charge of the company’s social media campaigns and Room One’s website, making sure the ethos of the company gets across in an engaging and creative way. I was responsible for developing projects from the initial concept to final artwork and completion across both print and digital. During this time I worked on a wide variety of projects: from branding, print design and illustration to animation, web and app design.
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Skills
  • Visual Arts
  • Print Design
  • Drawing
  • Painting
  • Fine Art
  • Brand Design
  • Design
  • Illustrator
  • Indesign
  • Photoshop
  • Graphic Art
  • Graphic Editorial Design
  • Branding
  • Branding Design
  • Identity Design
  • Branding Identity
  • Corporate Identity
  • Branding Experiential
  • Branding Infographics
  • Packaging
  • Visual Branding
  • Visual Communication
  • Communication
  • Print
  • Festival Identity
  • Visual Identity
  • Ideation
  • Concept
  • Content
  • Content Creation
  • Web Design
  • Editorial Campaigns
  • Editorial Design
  • Logo Design
  • Brand Guidelines
Education
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    F
    PaintingFaculdade de Belas Artes da Universidade de Lisboa
     - Lisbon, Portugal
    M
    M
    Graphic DesignMoholy-Nagy University of Art and Design
     - Budapest, Hungary
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