Giovanni La Marca

Graphic Branding Designer

Mid Level
London, United Kingdom
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Projects credited in

About me

Ciao! My name is Giovanni! I specialise in graphic design, branding and identity. Creating a brand is not just about making a logo, brands are not that, brands are people and all the sensations that they bring with them. A brand is the sound of your favourite band, the smell of a pie cooked by your grandma and the taste of cold ice cream on a hot summer day. Brands are stories, and I am here to help you tell these stories. My approach is based on unbiased and critical research used for problem-solving. My main goal is to bring meaningful and helpful solutions for our society, while still having fun with my passion. I do not like putting labels on what design is, for me my practice is malleable and able to change its shape based on the client and the brief presented. Some brands I worked for : Armani Exchange, Fabric London, Monkey Shoulder, Magnum Tonic Wine, Warm Street, No Ego.


  • Graphic Design
  • Branding
  • Branding Design
  • Identity Design
  • 35mm Photography
  • Book Design
  • Logo Design
  • Social Media
  • Magazine Design

People I’ve worked with

Companies I’ve worked with

  • Warm Street

    Warm Street

    • Music
  • OLIO app

    OLIO app

    • Technology
  • S

    Seed media agency

    Work history


    Graphic designer

    Warm Street

    Mar 2019
    • London, United Kingdom
    • Freelance
    • Warm Street is a great agency that works for music related businesses and events, the approach is based on investments on smaller and underground realities as a way of supporting companies' branding. I enjoy a lot being in their team, they are lovely open-minded people and we have a crazy good synergy. At Warm Street, I cover every graphic design aspect of all the jobs they get, from identity design to zine designs, to logos and presentations. WS4EVA


    Graphic and Web design Intern

    Seed media agency

    Jun 2016 - Sep 2016
    • 80047 San Giuseppe Vesuviano, Metropolitan City of Naples, Italy
    • Internship
    • I did an internship in a social media marketing and web design studio in south Italy called Seed Media Agency. It was an amazing experience, I worked in a nice group of experienced designers and strategists and had the chance to learn a lot about the industry. I worked on the design of different websites and identities with the main design team.


    Graphic Designer

    OLIO app

    Feb 2016 - Aug 2016
    • London, United Kingdom
    • Freelance
    • I worked as a graphic designer for Olio, an app that lets people share unwanted or left-over food. I was in charge of designing visuals for all the social media channels and of working on advertising campaigns.



    MA Graphic Branding and Identity

    London College Communication

    Sep 2017 - Dec 2018
    • London, United Kingdom
    • I have attended a Master Course in Graphic Branding and Identity at the University of the Arts London (LCC). My grade was an A (First)


    Sep 2014 - Jul 2017
    • London, United Kingdom
    • I graduated in 2017 with a 2.1 in the BA Graphic design course at Camberwell College of Arts (University of the Arts London) This was an incredible experience that formed me as a designer in a really open-minded and experimental way.