Sarafina Jozefzoon
Available

Sarafina Jozefzoon

Junior UX/UI designerHoofddorp, Netherlands
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Connections
Pip Jamieson
Brendan McKnight
Sophie Howe
Sarafina Jozefzoon
Available

Sarafina Jozefzoon

Junior UX/UI designerHoofddorp, Netherlands
About me
I am driven by helping elevating brands by creating aesthetically pleasing designs. My portfolio: www.sarafinajozefzoon.com
Projects
  • A new online store for Bruut
    A new online store for BruutDuring the last semester (September till Februari), I was an UX/UI intern at a sneaker store called Bruut. In that period I was responsible for creating a new design for their webshop. The goal was to create an webshop with a clear and minimalistic layout, that fits the company's vision and is mobile first. First I started off with a Heuristic Evaluation by Nielsen. Secondly I did a target audience research, where I interviewed some participants. During the interviews I let them test the current
  • Velvet
    VelvetThis is a group assignment provided by my education, where we took a deep dive into user experience. With the help of theories from the book: Seductive Interaction Design by Stephen P. Anderson, and exercises where we learned the importance to create the right experience for this assignment, we created a few pages for the webshop. I was responsible for creating the homepage and personal profile page.
  • VYOO
    VYOOThis case concerns a group assignment giving by my school. The goal was to gather feedback from the subscribers in a creative way, so that VYOO could use the input to deliver art pieces that suit the subscriber's needs. I was partly responsible for researching the target audience and the needed information for the design and designing the application and full responsible for creating the personas. Creating an app for VYOO was a group assignment where we designed an application for VYOO. VYOO w
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Work history
    A
    A
    Freelance designerAlien MAag
    NetherlandsFreelance
    Creating visuals for social media and offline. Making sure that the branding fits the platform.
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    M
    Sales RepresentativeMaison de Bonneterie
    Amsterdam, NetherlandsFull Time
    Maison de Bonneterie was a high-end fashion store, that sold brands like Hugo Boss and Ralph Lauren. I was responsible for multiple tasks in the store. One moment I was behind the cash register helping costumers with paying off their products and the next moment I was making sure that the store looked top-notch.
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Skills
  • Html
  • CSS
  • Basic Javascript
  • Interaction Design
  • Writing
  • Blog Photography
  • Adobe Create Suite
  • UI
  • UX
  • Graphic Design
Education
    D
    D
    Communication Multimedia DesignDe Haagse Hogeschool
     - The Hague, Netherlands
    How can I create a user-friendly solution that will work for the user and company? That is the main question that I will ask myself during my study and after. During this course, I will not only learn how to put the user first but also how to create digital products like a website.
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    3 A Levels (Art & Design - Digital & Mixed Media (A), Photography (A), ICT (D))ROC van Amsterdam
     - Amsterdam, Netherlands
    During this creative course, I learnt more about fine art and graphic design. We visited museums on regular occasions and were also free to explore the different fields that design has to offer.