Comedy Central is a leading Pay TV General Entertainment channel and is part of Viacom International Media Networks (VIMN). A joint venture between VIMN (75%) and BSkyB (25%), Comedy Central airs on Sky, Virgin Media, TalkTalk, BT Vision, YouView, VUTV on Freeview and on UPC in the Republic of Ireland, as well as being a leading creator of programming and content across all media platforms. Since launching in the UK in April 2009, Comedy Central’s ratings have gone up 42% and share has grown by a phenomenal 69%. The channel broadcasts a mix of hit US acquisitions and original UK productions targeting a 16-34 year-old audience. Popular shows include Impractical Jokers, The Middle, South Park and Friends. In 2015 Comedy Central aired its first two international commissions, Brotherhood and I Live With Models, and two new local commissions, Drunk History and Russell Howard’s Stand Up Central, also debuted on the channel in the UK. In addition to the main Comedy Central channel are Comedy Central +1, Comedy Central Extra and Comedy Central Extra +1 providing audiences with more viewing opportunities and more fantastic content.