Conceptualisation and branded deliverables A campaign by Adidas that calls out to everyone to collaborate and encourage every form of creativity and changing the world for a better one. With a call to action, “Calling all creators. Those with the need to make something new. Those who question everything to invent what is to come. Changing sport every day. A family, related by mindset. Pull up a chair. Join us.”, while working at Homegrown, we organised an event calling out to all women to join us in partner yoga, trampoline workouts and other such activities to make our everyday fitness enjoyable.