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Avis website

I completed a content migration and localisation project for Avis Budget Group. During 14 months I worked as Content Editor for the Italian markets (Italy and Switzerland), collaborating with marketing, mobile and country teams. I had the chance to be involved in the creation of new Avis platform and mobile apps and manage the content on the CMS.

My main tasks and responsibilities in this project were:
- Content migration
- Language localisation
- Translation
- Transcreation
- Content Editing (Magnolia CMS)
- Content writing
- Implementation of style guidelines, translation glossary and SEO keywords list
- Proofreading and content quality control

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