Catalog design and layout
Catalog creation for Schneider Electric. Extensive style creation project, image search, page layout, etc.
Services: Graphic design, Catalogue & product catalogue
A global reference
Schneider Electric
To speak of Schneider Electric is to speak of a worldwide reference company with more than 180 years of history, a global specialist in energy management and automation, which offers comprehensive solutions in more than 100 countries.
A company committed to society and the environment. That gives access to energy and digital technology as a basic human right.
It is also recognized for offering the necessary tools for the maximum use of energy and resources, and ensures that Life Is On everywhere, for everyone and at all times.
It offers digital energy and automation solutions to achieve greater efficiency and sustainability. A company committed to unleashing the infinite possibilities of an open, global and innovative community that is passionate about its values: purpose with meaning, inclusion and empowerment.
The offer
Within the panorama of its very wide offer, elements are developed to publicize and inform about the technical details and appropriate uses of its offer. In this case, a compilation of the offer for domestic use has been made, aimed at the final customer target that directly chooses and improves its domestic installations.
The solution
For this project, a query tool has been required that offers an agile and easy solution to use and access information. With the added bonus of also showing an image in line with the company's positioning.
Schneider Electric's offer towards the domestic profile has been synthesized and structured, being compiled in a catalog with a total volume of 268 pages with a reduced closed format of 17x24cm
"Solutions for your home"
What better title than the one that clearly defines the offer. And to present it to the "end consumer" apart from reviewing, correcting and treating content. An editorial style was applied to maintain graphic and content loading coherence in order to achieve a balanced layout and a very attractive visual line, easy to read, with a good balance of whites, images and all the diversity of content (tables of different typologies, diagrams, details, texts, product images, references,...) Visual product indices were created, application of QR codes so that the user interacts with the catalog in new content and information. Compilation of references and generation of an index at the end of the document to facilitate the product search.
Una apuesta por la innovación y la calidad,
también en la comunicación
Take a look to the full project here.