Doce Deseos

  • Monica Arroyo

I had the pleasure of designing the visual identity for Doce Deseos, a Mexican artisan-biscuits brand. The design is based on Jessica Camino’s (founder) intention to create a “human” trademark that embraces the idea of mindfulness. With this in mind, I created a communication strategy based on bespoke illustrations that combine a hand-made look and feel with product photography whilst welcoming the Doce Deseos’ range or reds. @DoceDeseos I docedeseos.com

Doce Deseos by Monica Arroyo
Doce Deseos by Monica Arroyo
Doce Deseos by Monica Arroyo
Doce Deseos by Monica Arroyo
Doce Deseos by Monica Arroyo
Doce Deseos by Monica Arroyo
Monica Arroyo
Graphic Designer / Illustrator