Dots + Dashes - Bulletproof
Create a brand from a given news headline 'The first telegraph message using dots and dashes through New Jersey.'
As a society, sexual paraphernalia is considered a taboo despite enhancing our sexual experience. A sexual wellness brand both subtle and minimalistic. Product name disguised with morse code and defined by a sense. The dots represent female, dashes, male. Identify as neither? Merge the dot and the dash to create a gender-fluid symbol.
I was awarded 'Highly Commended'