First Direct believe that there are tons of things we’d like to do, but always find reasons not to. So we made it our mission to help people overcome their barriers and take their first step towards a more fulfilling life. We wanted to help people step out of their comfort zone by showing that even successful musicians have to start somewhere – so we recruited singer Izzy Bizu to prove (in a series of Insta stories) that her journey into music was no easy jump, but definitely worth the leap.