Fragment Design x Jordan Brand: A history lesson
Ever wonder what all that hype around the Fragment Design x Jordan collabs is all about? Believe me, it's warranted. In my latest article for Laced I take a look back at Fragment Designs founder Hiroshi Fujiwara's career and how he earned the nickname 'the Godfather of Streetwear'.
This week we see the return of one of the best collaborations Jordan Brand have ever worked on, their efforts with Fragment Design. Before we can discuss the upcoming Jordan 3, we take a look back at what Fragment Design is and some of the other joint projects they have released with Jordan.
Hopefully, by the end of this article, you will have a better understanding of how much of an impact Fragment Design founder Hiroshi Fujiwara had on the sneaker and streetwear industry we know and love today.
Click the link below to read the full article:
https://blog.laced.co.uk/fragment-design-x-jordan-brand-a-history-lesson/
Project Tags
Companies
Laced
- Retail