PROBLEM: Make the 119.5 seconds to pour the perfect Guinness famous.
INSIGHT: The average man drinks 14,000 pints in his lifetime, if these were all Guinness pints there would be 465 hours of a mans life where he was waiting for his perfect pint of Guinness.
SOLUTION: Make the most of the perfect moments you might have missed / wasted if you hadn’t ordered a Guinness.
Unmissed moments with Guinness mode. Block yourself out of your phone for 119.5 seconds whilst your perfect Guinness pint is being poured and make the most of the moments you might have missed if you hadn’t ordered a Guinness.
Film: 119.5 seconds long showing the unmissed moments of someones life whilst being poured a Guinness at different occasions e.g 18th, uni, graduation, meeting a partner, after work drinks, stag/hen do?, arrival of a child, funeral?, race day, watching sports, wedding
Events: Speed mating/dating, showing that 119.5 seconds waiting at the bar might not be a bad idea after all - meet someone new every 119.5 seconds with the help of the Guinness mode app and a pint.