Immerex

Senior Designer & Art Director Eight Inc (2017) – In 2017 Eight Inc won a contract with San Francisco based tech start-up Immerex, short for Immersive Experience, whose promise is to challenge the landscape of virtual reality bringing storytelling to life. The strategic focus was to create a brand world that is ever-changing, adaptive and integrated within the user experience. I was appointed to art direct and design the rebrand - from logo marque and OOH through to digital presence and physical application.