Logo Design - Harsca Properties Limited

  • James Dawson

Harsca Properties recently got in touch with us to create a logo that identified with the core values of their business: integrity, passion and excellence. The primary look of the design was to appear as 3 parallel roofs; each representing one of the aforementioned key values. The theme of ‘three’ continues as the design resembles the 3 stripes (known as the hash mark) associated with recognition of military service; this represents Harsca Properties’ experience. Additionally, the chevron design connotes ‘levelling-up’ relating to how customers are often looking to upgrade their property.