MAC Viva Glam 25th Birthday Campaign Animations

  • Jennifer Hayashi
  • Rachel Dass
  • Abigail Kirkwood
  • Sky Ford

For the celebration of MAC’s Viva Glam campaign turning 25 years, I created a series of illustrated animations for their social channels. Every penny of the selling price of VIVA GLAM Lipstick is donated to the M·A·C AIDS Fund to help fight HIV/AIDS. We showcased some of the good work of the campaign through a series of animated infographics.

MAC Viva Glam 25th Birthday Campaign Animations by Jennifer Hayashi
MAC Viva Glam 25th Birthday Campaign Animations by Jennifer Hayashi
MAC Viva Glam 25th Birthday Campaign Animations by Jennifer Hayashi
MAC Viva Glam 25th Birthday Campaign Animations by Jennifer Hayashi
Jennifer Hayashi
Creative Director & Illustrator
Rachel Dass
Makeup Artist
Abigail Kirkwood
Psychology Graduate