Mulberry - Exchange and Change

  • Oli Cole
  • Jim Townsend
  • Trude Grimstad

Our new “Exchange and Change” social media campaign to celebrate Mulberry's Buy Back exchange programme which enables customers to exchange unwanted Mulberry bags in-store or online to earn credit towards a new one. The punchy, colourful, stop-frame idents loop round to promote Mulberry’s ‘Made to Last’ ethos and commitment to circularity.

Oli Cole
Creative Director - Ideas, Art Direction, Design, Animation
Jim Townsend
Glass-half-full-time dreamer - Art Direction / Design Direction
Trude Grimstad
Producer