New branding and logotype

New branding and logo reveal for Alt Marketing School - in conjunction with a new website

Reflecting our personality, we wanted the new logo to represent our motto of marketing to hearts, not brains and we believe that this new brand identity really represents that. We also applied the same principles to the new website look

The identity and scope of work
We mix the old and new together, and that can also be seen in the new logo and the ideation behind it. We combined Roman busts and education iconography with a fun edge and a more modern touch, stepping away from ultra-modern school illustrations and feel.

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