New Look

  • Kathryn Cox

TV. SOCIAL. INSTORE. DIGITAL. OOH. PITCH WIN. You know when you have fashion chemistry. Your heart beats that little bit faster. It's the thrill of finding 'the one'.

In a difficult climate for retail, New Look wanted to build their presence amongst high-street fashion brands. New Look wanted to communicate that when it comes to finding your prefect fashion piece, you’ll find it at New look. I created the national campaign ‘For the Love of Fashion’ with the team at ITN Productions. Targeting young women, we portrayed that New Look not only has something right for them, but it will unlock feelings like no other. Love.

‘For the Love of Fashion’ appeared on TV, digital OOH, instore and across social channels.

Credits: Creative & Production - ITN Productions Advertising Head of Creative – Kathryn Cox Director – Laura Borgio Producer – Noelia Lange Production Manager - Claire Lambert Offline & Online Editor - Rhyss Hall Grade - My Brother Bob.

Project Tags


  • New Look logo

    New Look

    • Fashion and Textiles