NYC x My Icon Story

  • Laura Lane

Official licensed artwork collection designed in collaboration with NYC - The official marketing and tourism agency of New York City. I negotiated a license deal with NYC and developed a branded collection of NYC icons that reflect NYC's brand properties and logos including NYPD, FDNY, NYC Taxi and Parks & Recreation. The poster collection brings the bold, vibrant and diverse culture and energy of New York to life in a contemporary and minimalist fashion. For both lovers of New York and art, our NYC X My Icon Story artworks will undoubtedly bring an authentic piece of the big apple to your walls at home.

BELOW: Instagram feed grid design to support the collaboration launch.
NYC X My Icon Story collection
Promotional postcard packaging insert
NYC Food & Beverage Boroughs Poster
NYC Children's Vehicle Poster
Design your own NYC icon story. Example print design.