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Pet Shop Boys Symposium Branding + Advertising

  • Sarah Garmston

The Pet Shop Boys Symposium was curated by Glyn Davis and Jonny Murray at Edinburgh College of Art in 2016. The concept behind the identity was celebrating the band through the iconic costuming and hats that were a trademark for any Pet Shop Boy super fan, paired with a minimalistic and graphic visual that followed suit of the band’s selected cover art designer; Mark Farrow.

Main identity poster, in A3 and a special edition A2 print given to guests that had a spot UV gloss layer.

Limited edition screen printed Poster for the after party at the ECA bar.

Postcard series sent out to participants advertising the symposium using lyrics as the contents.

Give away pack that included personalised record sleeves of the participants, badges, a programme, and the postcard series.

GIF created to advertise the Symposium.

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