Reset the Normal

Reset the Normal is the VI for the 2022 degree show that I and two other classmates designed for the Exploded Design School (another name for the MA Graphic Design course at Kingston School of Art). “Reset the Normal” emphasises our experiences on this course and realises our potential to become drivers of a new normal. It also refers to our year group’s response, which is a reflection and critique, of the current state of society. This show’s visual identity comes to life through a modular identity system where each student represents themselves through a personalised graphic icon transcending conventional naming systems.