Scope Retention Report 2023

Brief: The task was to create Scope's employment retention report for 2023, with the aim of influencing government policies on employment. Success will be determined by obtaining media coverage in appropriate publications, attracting the attention of key decision makers, and ultimately empowering Scope to have a meaningful impact on government policy-making regarding employment. Role: Design Outcome: The objective was to create a comprehensive 60-page retention report booklet for Scope, adhering to their accessible brand guidelines and core brand elements. The booklet employed a practical layout, featuring clear, neat icon illustrations, and bold color boxes that pulled out key statistics and figures effectively. The aim was to present the report in a visually appealing and professional manner, ensuring that it captured the attention of the readers and effectively communicated Scope's retention findings.