Ted Baker Lines

The brief:
Launch Ted Baker’s SS13 collection with a global creative digital activation campaign.

Poke’s answer:
To mirror the new season’s Finishing School theme, we created Ted Baker Lines – a campaign that ran across multiple social networks and encouraged our ‘students’ to write their lines to win rewards.

Inspired by this project? Showcase projects you’ve worked on and inspire other people.

Post your project
We're a creative company with digital in its heart