The Beautiful Mind

  • Flora Pearson
PROBLEM

To create a piece of communication that tackled a social issue in a way that is engaging and effective.

SOLUTION

The Beautiful Mind is a magazine which aims to open the conversation on Men's mental health.

I opted for a minimalist style and a muted colour palate to create a mature aesthetic that would speak to its audience as adults and stand apart from the playful communications of its competitors
The Beautiful Mind by Flora Pearson
The Beautiful Mind by Flora Pearson
The Beautiful Mind by Flora Pearson
The Beautiful Mind by Flora Pearson
The Beautiful Mind by Flora Pearson
Flora Pearson
Account executive