The DAWN Network or Disability And Wellbeing Network is a space for promoting positivity and self expression for people suffering for physical or mental disabilities. The network allows people to talk about their daily issues, get support or help others cope. Creating an identity that appeals to a wide audience and doesn't target just physical disabilities. Also, creating a relaxed and happy brand image while remaining respectful of often personal and difficult subject matter. Branding with an approachable and positive feel that works to promote the services of the DAWN Network. It remains dignified and open to all people while clearly showing why the DAWN brand is so relevant in the podcast industry and world today.