The Obby Guides

  • Bethany Gill

The Obby Guides are researched and written long-form content about different broad-ranging categories relevant to Obby's learning experiences, including pottery, floristry, terrariums, painting, and print-making. They are well researched and written long-form content that include 'everything you need to get started on your learning journey, all neatly collected in one place.'

One thing which has always been, and remains, charming about floristry, is that it has always been accessible to everyone. Flowers are our gift from nature. The Ancient Egyptians, famed for their design work, were no different when it came to floristry. Flowers were used in Ancient Egyptian culture for offerings and decoration. Their flowers of choice being the very beautiful and brightly coloured jasmine, poppies, roses, and water lilies. Flowers themselves have been around forever. Fossilised magnolias have been found dating back 93 million years. However, it's believed the Victorian's brought luxury to flower arranging. In the Victorian Era, roses were hugely popular in the UK, and the displays of them typically were very lavish held in huge silver vases, pride of place in the living rooms, bedrooms and dining rooms of the wealthy.
Quote from The Obby Floristry Guide
Sucesses gained from The Obby Guides
  • These guides converted well in Facebook advertising campaigns
  • The Obby Guides recieved a lot of engagement from previously unengaged customers on social media and ad campaigns.
  • The Obby Guides were a great way to engage teachers and professionals, getting them to create inspired content on Obby and share the guides amongst their own communities.
Links to all Obby Guides
  • The Floristry Guide
  • The Pottery Guide
  • The Terrarium Guide
  • The Wine Tasting Guide
  • The Jewellery Making
  • The Calligraphy Guide
  • The Painting Guide