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To Die For

  • Faaria Khan
To Die For by Faaria Khan
Brief: To create a visual report that explores the morbid fascination of the dead female body within fashion photography and advertising.
To Die For by Faaria Khan
Outcome: To influence the next generation of creatives into believing that death is not a fashion statement through To Die For, an integrated campaign that targets universities across Britain.
To Die For by Faaria Khan
One of the campaign images that would be displayed on billboards around university campuses and in city centres.
To Die For by Faaria Khan
The report blossomed into a 270 page book with a vintage texture matte cover and  G F Smith uncoated body paper.
To Die For by Faaria Khan
The brand model.
To Die For by Faaria Khan
To Die For by Faaria Khan
A visual model of To Die For's communication channels.
To Die For by Faaria Khan
The front cover to the physical outcome of my campaign - a zine that will be handed out on university campuses and at fashion weeks across the UK.
To Die For by Faaria Khan
Punchy text and riot grrrl inspired graphics run throughout.
To Die For by Faaria Khan
Report

Skills

Faaria Khan
Production Assistant