Welcome to the coolest vodka brand in the game!... XIX Premium Vodka! Created by Global YouTubers & content creators 'The Sidemen' the brand was launched to innovate and freshen up the market, represented and driven by culture. The new age of marketing and culture narrated by the original storytellers. The essence of the brand message and activities centres on its marketing partnerships, activations and collaborations some which include; Events/Festivals, Music Artist Collaborations and Content Creation delivered by Blue 16.