Zalău - Visual Identity System

Zalau is a small city, the seat of the Salaj county, its estimated population is less than 60000. Is situated in the area inhabited by "Free Dacians", 8 km (5.0 mi) away from the historical landmark of Porolissum - the border of the Roman Empire (Trajan (106). The industry is very developed in Zalau, few corporation Tenaris Silcotube (pipe) - Michelin (tires) The city is in the Zalau Depression - surrounded by Meses Mountains.

Because of this geographical position, everything in the city is on the hill or in the valley - joking could be called a low budget San Francisco. This is one of the unique characteristics that somehow defines the overall atmosphere. Everything is connected in Zalau through upper and lower streets and hills. In the centre of the city is the lower point of the ground.
With a solid history and interesting environment, the visual identity is based on the main values and the touristic potential. The derivation reflects the feeling of a city surrounded by hills.

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Oana Maries
Graphic Designer | Illustrator