Ecem Pasa

Ecem Pasa

Junior DesignerLondon, United Kingdom
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Connections
Pip Jamieson
Jael Umerah-Makelemi
Toby Cottrell
Ecem Pasa

Ecem Pasa

Junior DesignerLondon, United Kingdom
About me
Multi-disciplined visual designer with experience in branding, marketing, illustration and product design. A high versatile skill base with a keen interest and passion for working on projects that often have underlying tones of humour, popular culture and metaphorical meaning.
Projects
  • toucanBox - Magazine rebranding and illustration
    toucanBox - Magazine rebranding and illustrationBrief- To rebrand the toucanBox magazine with the concept of STEAM (Science, Technology, Engineering, Arts, Maths), including everything from developing a new style guide and layout for the magazine, to designing brand new characters and packaging for the box and craft materials. Roles and skills Assisting the senior designer with every stage of the project -from scamping to presenting to the rest of the teams. Leading monthly magazines. Brainstorming. Storyboarding. Execution of design (illust
  • Mister Maker Club- Generic Photoshoot for Social Media
    Mister Maker Club- Generic Photoshoot for Social MediaBrief Generate new generic assets for Mister Maker, to be used on social media. Roles Art direction. Styling. Presentation/ organisation of the project. Idea generation and development. Set building. Photography. Asset designer. Time management. Communication between teams. Main idea Mister Maker is a bold and expressive brand for pre-school and primary children. My aim was to develop a concept that put its exciting spirit front and centre, and showcased how Mister Maker crafts can elevate im
  • Gentrify Th!s - An editorial research project
    Gentrify Th!s - An editorial research projectBrief- Curate your research project findings into an editorial piece that can be used independently and/or commercially. Main Idea- This was a really personal concept, as I am a born-and-bred Londoner. Gentrification has been a focal problem in London for a while, causing vast social and economic issues within the community and general lifestyle. This particular publication contains a number of articles and various self-directed interviews of people affected in London, specifically in my local
  • toucanBox- Christmas Marketing Campaign
    toucanBox- Christmas Marketing CampaignBrief Plan a photo shoot for the toucanBox Christmas campaign, 2018, to generate photographs to be used across the web and print materials, as well as creating all assets. Roles and skills Styling. Idea generation and development. Art direction. Set building. Photography. Artwork designer. Time management. Communication between teams. Presentation skills. Overall project management. Main Idea The images shot were to be used for affiliates, social media, website and print assets. They needed to
  • SOTA Degree Show
    SOTA Degree ShowBrief Create a visual identity for the University of Northampton, School of the Arts degree show. Concept What make an art school, are its students. With our intention to ignite the value of the student, we decided to develop our concept through the senses. The students’ creations are like magic; something that makes you feel (as shown through the senses) and flourish emotion. Using the senses also unites all areas of the Arts School, as it works as a collective metaphor of the act of creati
  • Branding A Nation- Istanbul Olympics, 2020
    Branding A Nation- Istanbul Olympics, 2020‘Branding a nation for the Olympics’ was a uni project that I very much enjoyed working on. Partly because I am Turkish, and this really allowed me to dig deep and add enough metaphorical references into my design as I wished. The logo and every aspect in the deisgn including the logo and pictograms, is considered upon a single shape that I formed by drawing around the 7 hills on the map of Istanbul, something it is famous for geographically. The colour scheme symbolises the magical blue bosphor
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Work history
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    M
    Graphic DesignerMultiple companies
    London, United KingdomFreelance
    TTC wetranslate Ltd (November 2018- Present) Currently working very closely with TTC wetranslate Ltd, designing informative brochures, booklets, proposals, digital marketing assets and many other editorial based design work. Doing freelance work for clients/ personal contacts. I mostly work on personalised branding, as well as creating visual material for social media. In addition to this, I work on personal projects with an aim to develop a personal style through my interests and passions.
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    Junior Graphic DesignertoucanBox (Dodadine Ltd.)
     - London, United KingdomFull Time
    toucanBox is an award-winning subscription company that produces children’s arts and crafts boxes. This includes craft materials and instructions for a project, plus a fortnightly magazine. - I assisted the rebranding of the toucanBox magazine (a fortnightly release with a readership of over 45,000 across 4 languages). Focusing on STEAM (Science, Technology, Engineering, the Arts and Maths) my aim was to help create bright, funny illustrations and layouts to inspire and educate children. The rebranding included everything from developing a new style guide and layout for the magazine, to designing brand new characters and packaging for the box and craft materials. - Led monthly magazine projects from start to finish, from brainstorming and storyboarding, to execution of design (illustrating), proofing and preparing for print. Dealing with time management and leading a magazine every month enabled our team to produce two new magazines per month which effectively increased the overall value of the product and increased retention. - Assisted all and led two photoshoots. As a project leader for the Christmas Marketing Campaign, I led meetings, brainstorms, the photoshoot and created all assets for print, web and social media. I also initiated and led the styling/concept, working very closely with the marketing team in order to get the best results in terms of acquiring and retaining customers, while following previously successful visuals and current marketing trends. Impressively, the Halloween campaign I assisted acquired 17,000 new subscribers within the first two weeks of October 2018. - Responsible for the communication between international and design team, leading all meetings, retrospectives, overseeing designs, proposals, and design training. Leading and initiating retrospectives after big projects allowed the teams to work more efficiently, and we, therefore, created more accurate and interesting designs in a timely manner.
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Skills
  • Advertising
  • Visual Arts
  • Branding
  • Print Design
  • Art Direction
  • Collage
  • Design
  • Editorial
  • Illustrator
  • Indesign
  • Photoshop
  • Photograghy
  • Typograhphy
  • Marketing Branding
  • Marketing Design
  • Marketing Campaigns
  • Illustration
  • Brochure Design
  • Social Media Advertising
  • Social Media
  • Artworker
  • Proofreading
  • Abobe Creative Suite
  • Affiliate Marketing
  • Banner Design
  • Web Banners
  • Web UI
  • Magazine Artworking
  • Magazine Design
  • Editorial Design
  • E-commerce Campaigns
  • Brand Assets
  • Brand Concept
  • Brand Design
  • Brand Identity
  • Brand Creation
  • Brand Guidelines
  • Creative Proposals
  • Branding Infographics
  • Infographic Design
  • Information Design
  • Design Direction
  • Design Layout
  • Design Pattern
  • Book Design
  • Booklet Design
  • Creative Design
  • Icon Design
  • Identity Design
  • Branding Design
  • Content Ideation
  • Storyboarding
  • Iconography
  • Logo Animation
  • Designed Logos
  • Logo Design
  • Facebook
  • Facebook ADS
  • Facebook Marketing
  • Instagram
  • Instagram Advertising
  • Instagram Design
  • Twitter
Education
    U
    U
    B.A (hons) Graphic CommunicationUniversity of Northampton
     - Northampton, United Kingdom
    Graphic Design, Typography, Photography and Illustration