An art director and lead brand designer with over 15 years experience, primarily focused on fashion and lifestyle brands. Creating integrated national and global advertising campaigns, brand identities, moving image and digital content.
I led all aspects of the agency’s design output, leading the creative output and art direction for global ad campaigns with through the line thinking. Creating brand identity systems, treatments and on set direction of brand and campaign film content, seasonal retail and activation roll out, along with the day to day running of a design team that included digital designers, junior creatives, 3D designers and senior art directors.
Senior position in a vibrant creative studio. Responsible for concept, art direction and design across a range of clients. Managing teams and leading projects from brief to delivery. Interpreting strategies into great creative solutions, art directing, managing and delivering campaigns independently. Producing high quality creative ideas and seeing them through to completion, while overseeing. inspiring, nurturing and helping develop junior members of the team.
Senior Designer on luxury fashion magazine. Responsible for layout design, commissioning photographers, directing portrait and still life shoots. Overseeing pages through the repro process, and contributing towards the re-design of the magazine.