Building UX practices at Virgin Atlantic

2018 has been a busy year in digital at the world’s most loved airline. We’ve brought together a group of highly skilled and award-winning individuals to build a new UX team. The new team combines research, content, design and product together in-house for the first time at Virgin Atlantic. The team covers a wide remit of customer-facing UI, including web, apps, kiosks and touchscreens. We’re excited to be bringing our industry-leading customer experience in to our digital experiences and creating delightful moments for our customers. We like to think that all of our work has a seam of Virgin Atlantic red at its heart; that authentic personality that has defined our airline for the last 34 years and continues to make us unique.