Carlsberg – The Danish Way

  • David Jorre
  • John Yorke
  • Rani Patel
Freelancing at Fold7, David worked closely with the Carlsberg team. David was the art director & lead designer for the Carlsberg UK campaign site “Introducing The Danish Way”, featuring Danish actor Mads Mikkelsen. Whilst there, he collaborated with Derek Morgans both working on the site to make it a smooth viewing experience.

Art Direction, Design: David Jorre
Digital Consultant: Derek Morgans
Head of Design at Fold7: Jamie Craven 

View the site

Desktop site –

David's role was to art direction & designing a responaive site for Carlsberg United Kingdom.

Screen recording –