Cartoon script
Safety campaign to raise awareness of the risks to passengers when rushing around the stations.
The Tyne & Wear Metro is relied upon by hundreds of thousands of commuters in the North East every day. It connects the region’s cities and coastal towns and is a proud part of the fabric of daily life for the residents of Tyne and Wear. After the success of a previous safety video ‘Don’t be insane...’, Nexus wanted to highlight the variety of dangers passengers face when people ‘rush’ around, especially in the winter months, above and below the ground of their stations.
https://www.youtube.com/watch?v=3R1rEdi5rOw&t=5s
The campaign has been running for 4 years with the special announcement from the script being made at every platform in the winter months.
