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Dimpsy Cider

Roger Wilkins' Dimpsy Cider
As part of a workshop at Falmouth University, Taxi Studio challenged us to create a unique packaging solution for a Somerset Cider maker, Roger Wilkins.
After researching Roger and his business (pictured in the images above), I decided that the packaging should focus on the hand picked nature of his apples, and my task then became how the packaging could reflect this.
Apples at it's core
The packaging makes the user physically emulate the picking of the apples, only revealing the full brand mark when 'picked'. There's nothing better than the taste of a freshly picked apple, the same goes for Dimpsy Cider.
Whats in a name?
Dimpsy .noun(probably). (Southwest English, dialect)  1. twilight, a.k.a the soft glowing light from the sky when the sun is below the horizon 2. shortsightedness 
If you've had too much of this to drink, you might go a little Dimpsy.

Project Tags

  • Packaging
  • Graphic Design
  • Drinks
  • Alcohol
  • Branding
  • User Experience

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