Game active is an app where you can monitor your child’s screen time on video games. Over the years, gaming addiction has been a huge issue in terms of mental health, which causes violence and some cases crime related incidents. My app prevents this addiction from occurring within thte younger generation. My target audience is parents with children between the ages of 8-12yrs, game active allows a parent to monitor their son or daughter’s screen history, this can range from what sites they are on, rated games, bank account, and screen time. Also allows parents to monitor their child. In terms of communication, I decided to make an app as I find this was the strongest way to create awareness of the situation of gaming addiction. This way parents can have access to the app anytime they want.
In terms of medium, I constructed my idea on Illustrator and Photoshop as this was the best way to communicate my message. This is a great way to prevent your child from having a gaming addiction, which builds a strong relationship.
I chose to aim my target audience towards 8-12yrs as my research shows that majority of people with a gaming addiction are at a later stage in their teens. By stopping the situation at a young age, will prevent a addiction from happening.