The brief:
Rethink the retail website for Goldsmiths, one of the most familiar and well-loved jewellers on the British high street, while also creating a separate site for the prestigious jewellery brand, Mappin & Webb.

Poke’s answer:
We created two very distinct and hard-working brand websites. Both of which now deliver multi-channel retailing on any device to very different audiences, each with unique brand challenges.