Home Truths: Lombard Odier x Financial Times

We partnered with the Financial Times and Lombard Odier to help readers recognise and reduce their environmental impact through an immersive 3D experience. We translated Lombard Odier’s vision of a net-zero, NATURE-POSITIVE ECONOMY into a thought-provoking digital experience that asks visitors to consider the environmental impact of their everyday habits. Aptly named, home is at the heart of the experience and shows how small but conscious changes can significantly reduce carbon and ecological footprints. To succeed in its mission, Home Truth's environmental insights would need to be delivered not only in detail and directly, but also deftly. We knew that a fully immersive, gamified experience would allow us to do this, by presenting big ideas fully founded in scientific research in a simple but engaging format.