For LDF 2016, It’s Nice That have took over the windows of The Conran Shop with A Load of Jargon – an installation that celebrated industry buzzwords.
A series of five original artworks were designed by Isabel + Helen to create a playful and immersive experience in store, along with a series of workshops with Hato Press and South East Print Studio.
To support the campaign, we created a series of compelling social videos to entice our readers to visit the exhibition and use #ALoadOfJargon. The result was a social feed full of colourful snaps taken by exhibition attendees.