O2 Sessions

  • Nick Marinkovic
  • Yasemin Gunduz
  • Christine Richter

As one of the UK’s leading telecoms companies, O2 tasked Havas to conceptualise creative content that would help them increase brand awareness while also promoting their premium flagship phones. Inspired by O2's 'More for You' initiative, I created O2 Sessions - a monthly photography series that taught phone owners to unlock the power of their smartphones and realise their own artistic potential. Working with Instagram influencers, we created three video tutorials that dealt with Light, Angles and perspective and Portraits.