Scape: an app that helps students feel at home

Scape is home to over 17,500 students in the UK, Ireland and Australia, providing safe, modern accommodation backed by an exceptional concierge service. They wanted to put the best of their front desks in the pockets of their students and brought in their brand agency, That Thing, who invited me to join the team and write the content for their new app. Approach Creating an app that does a few things really well. The people that sit behind Scape’s front desks have incredible relationships with their students, so we wanted to bring this to life in the app. Students told us that they wanted their day-to-day lives at Scape to feel seamless, so we created brilliantly simple functions — like delivery notifications, an easy way to request room maintenance, a calendar bursting with social events, wellbeing support and fast access to Scape staff if everything feels a bit too much. Result A beautifully simple app that’s helping students feel safe and connected during incredibly challenging times.