SHRINE DROP IT: Toner Launch

  • Alice Harrison

Due to the success of the original DROP IT colour collection that I led creatively, SHRINE launched a collection of 4 hair toners. As Senior Campaign and Branding Executive, I was responsible for: Concept and development Tone of voice Messaging Packaging design Campaign/shoot planning and management Creative direction Art direction Graphic design Branding Website design Video editing

SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
SHRINE DROP IT: Toner Launch by Alice Harrison
Alice Harrison
Branding, Design & Artworking